The LNP promote the innovation of the telecommunications industry is wishful thinking

Tags:, LNP, business innovation, telecommunic   (View   ID:525139)

LNP gradually released in the pilot cities for the implementation of the program means that this policy has begun to enter the stage floor slide, on this occasion, the industry view is that foreign experience, the LNP ability to motivate operators providers to conduct business and service innovation, thus improving the level of service and quality of the user.

However, this idea probably only be regarded as an ideal state inference, the reality is the LNP network will exacerbate the chaos of China's telecommunications industry competition, but simply not conducive to market restructuring and the so-called telecom services innovation.

very clearly, the moment most of the core needs of the users in China is still the voice business needs rather than data services, the status quo will make any business and service innovation are very pale in the face of customer demand, then the rest of the instruments may only tariff , agreements, and other more intense competitive way.Offense and defense both sides may be no exception.

Another reality is that the LNP moment is contrary to the public opinion: the Ministry of Telecommunications Research Institute planning and design of the research team findings: 50 percent willing to move to mobile, 24% to bring the transferred user turned to telecommunications, 11 percent turned to China Unicom.In fact, without investigation, the locking effect can draw the conclusion most people are willing to go to move according to the user.So, the point of the current policy design and the results of this research is the opposite, in order to achieve the contrarian flow effect, it is clear that Telecom and China Unicom probably have to pay additional costs, this could also mean more intense competition.

It would appear that the LNP may short term lead to the level of comprehensive tariff reduction is an important factor, unintentional positive outcomes.

In fact, from the point of view of the replacement cost, poor telecommunications industry, the business environment for innovation and business innovation cycle is longer, a higher threshold and other factors, making a business innovation to maintain and develop the customer does not, such as tariff strategy faster.For operators, the rational choice is certainly not the business innovation.

In fact, the regulatory authorities of the telecommunications industry represents a serious challenge: how to set specific objectives of LNP, and what effective measures to prevent the telecommunications industry due to the LNP into the quagmire of price competition.

However, the point is to be expected, the LNP will further reduce the profit margin of the telecommunications industry, to further accelerate the telecommunications industry, the coming of winter.

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