This year, air conditioning in the end prices or lower prices?

6 1 from the date of the existing part of the air conditioning began to rise.However, media reports said the manufacturers promised within two weeks of not raising their prices.In this regard, it was puzzled: this year, air conditioning in the end prices or lower prices?

We wish to analyze to see.

look at the prices of the reason.

excuse of prices from the air-conditioning, most of 6 month 1 days after the state subsidies for energy-efficient air-conditioning will be reduced, the subtext is: reduced part of the subsidy should be passed on to consumers.

Regardless of country should or should not reduce subsidies on energy-efficient air conditioning, only in respect of subsidies to reduce prices this logic to see, obviously is not established reduce subsidies and prices there is no causal relationship between If an enterprise rely on state subsidies to survive, make money, this is an unthinkable, such enterprises should be drained.

So, air conditioning there is no other reason prices?

We take a look at the cost of raw materials situation.At present, crude oil price reduction (crude oil price cut price cuts mean plastic), the country has just adjusted the prices of gasoline and diesel is proof; steel is also lower prices.From the point of view of supply of raw materials, prices of reason does not exist.

look at the reasons of the price cuts.

First of all, the global temperature is low, so far, most parts of the hot weather does not appear in previous years over the same period, 6 month 1 day 10 (part of the air conditioning up price day) temperature, for example, from south to north, temperatures in most parts 25 degree, while in previous years at this time in many parts of the temperature has risen to the 30 degrees.Cold weather, a direct impact on dependent on the weather, air-conditioning sales, sales data from the manufacturers, most of the air conditioning because of weather and other reasons, sales are sluggish.In this case, air conditioning prices What are the reasons?

2011 years before the climax of the housing market.In other words, relying on buyers the opportunity to promote air-conditioning sales.

In fact, restricting air conditioning prices, there is a very important force, that is, a large chain.Beyond the present, Gome, Suning are expressed opposition to the air conditioning prices, The Suning even engage in an anti-price hikes, part of the air conditioning manufacturers promise within two weeks of not raising their prices due to large chain pressure.

prices of power and price strength contrast, we find that, to contain the force of air conditioning prices is much larger than the promotion of prices force.Therefore, the prices from a certain extent self-momentum of the air conditioning companies, the release of a smokescreen.This is the usual trick of air conditioning companies, for several years has been so dry.Of course, this is also a smart air conditioning companies, issue prices of the voice can at least ease the downward pressure on prices that may occur.Looking at the home appliance business, most profitable companies is the Gree beauty, this is definitely not accidental, because the average profit margin of air-conditioning products to be much higher than other home appliances.

so comprehensive down, we basically can 2010

Therefore, consumers do not have air conditioning prices panic.I even predicted that the coming period, with the increasingly fierce competition in the inverter air conditioner around the inverter air conditioner occurs a big price war is inevitable.In fact, the signs have begun to appear.

                                                                                                             The