Shizheng Jun: Know a few run-off cell phone screen trend (b)

exclusive feeds: Mobile Labs

1, winning mobile phone screen will be the most effective mode

Internet era two modes of reproduction:

First, like google and, like Tencent, based on a killer application, every step outward extension of each segment to achieve at least one of the best areas of"diversity" model, Baidu still basically this pattern. Google want to let people in the mobile Internet world, just remember a google can solve most problems is to do a Tencent Tencent QQ The ID hot topic, to solve all problems: e-mail, instant messaging, text messaging, blog, microblogging, trading shopping ...

second, Ali as Ma Baba, like, hold a large enough segment of the market (such as transactions) suffered thorough understanding of the so-called"professional" mode.

Third, There is another, it is a new mode of thinking re-set pattern

This is the Apple model.Whether Ipad or iphone , the reason why Apple is constantly in hot new mode of thinking to break the people's conventional thinking, to break the conventional mode of Internet browser, and replaced his widget and app mode, to each people's needs are widget into a app .

our problem is the operator in which the survival strategy.

2, ; operators in the mobile Internet era of survival strategy

questions above then we want to talk about:

Google and Tencent models are based on a diversity of thinking, that is, to make their services ID as the future of mobile Internet access The only living major ID - This is the operator most afraid of, because it is equivalent to bypass the carriers.We have also seen this model of severe, it is based Tencent QQ of ID already can call, video call, SMS and other functions, these operators have been threatened The core business interests.Then the operator should be how to survive and compete with them?

first, strengthen their phone number ID role, let it become the world's leading mobile Internet ID .It will face soft sim and other technology challenges, we need to consider as soon as possible countermeasures;

Second, enhance their instant messaging flying letters, chat, etc. fly ID role, so that they grow rapidly, and based on these ID all the mobile Internet application integration in, in various applications segments of the implementation of"best" strategy.

Third, Apple good example to learn, to do their MM , ready to meet the hardware + app This model of maturity.

Fourth, create their phone hardware terminal.This point, not only to continue the development of custom terminal for others to do the wedding dress, but to determine its own operating system strategy (which is adding android camp or do a closed system like Apple, which is obviously a lot of difficulty; is the directly android or after their transformation into on their own ophone system, between open source and closed to find its own way between, I think this may be more difficult road to go), to determine their hardware strategy (mergers and acquisitions is the production or commissioning others), to determine their own brand strategy, determine the whether production Xpad , etc., these major issues that we must begin with the end to clear.

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