Sony's ability to borrow An Zhuorong owned by Sony Ericsson divorced? the

Tags:, intelligent, Sony, hardware, Ericsson,   (View   ID:531758)

According to an advisory body to the data in 2011 in the third quarter, Smart The machine's global shipments reached 2400 million units.Android , market share reached 52.5% , Samsung among the largest manufacturers of smart phones.

the intelligent machine market into the IOS the android two Triwizard stage.At this juncture, all of the shares after the acquisition of Sony Ericsson in Sony Ericsson, Ji first Andrews smart phone release timing of a formal announcement of the Sony Mobile intelligent machines era.

the This is 2012 in early Sony high-profile release of the first in Shanghai Andrews smart phone XPERIA LT26i disclose the means, and the choice to be released in China, is a little meaningful, which is obviously in stark contrast with Apple on the arrogance of the Chinese market.

as early as May in 2011 years, Sony Ericsson, head of technology In an interview with Chinese media interview , vowed to give up the function machine to a comprehensive transformation of the intelligent machine, and in, years , 2011 month Google acquired Motorola, terminal manufacturers of the industry a public Andrews camp is still the occasion of dismay both Sony Ericsson officials said that when he does not affect the Sony Ericsson to become the strategic determination of the the Atradius mobile phone market leading brands.

the while until 2012 the beginning of the year, Sony only officially released the first Andrews intelligent machine, which as early as warlords all over the Andrews smartphone market, no doubt is feeling a bit late.

After all, the double whammy of the Samsung Big Brother and Motorola's own as Google, Sony how to achieve their leading Andrews smart machine market brand strategy, there are many variables.

intelligent machines market in Andrews, the biggest challenge facing the serious problem of homogenization, high-speed processing large screen, high-resolution camera more and more convergence, and those of Andrews applications become more and more consistent, while Sony's ability to break the curse, I am afraid on the positioning of Sony.

starting Andrews intelligent machines, we see the main hardware card is a Sony mobile starting strategy, such as on-screen display technically of Bravia Engine , which is Sony housekeeping rising star on the Smart TV show to dress up the phone, processor, dual-core and 1200 megapixel camera.Hardware configuration are mostly Sony's own technical strengths.

However, high hardware configuration must make the cost increase, how such a high with a smart phone pricing, or its market position in Sony's move will determine whether the road to their own strategy 打响第一炮 smartphone market in the homogenization of the Andrews appropriate with Sony's technology and brand to find their own customer base, is the decision The key to the success of Sony.

the or that Sony mobile Sony whether to be quickly integrated use in display technology, process engineering, imaging technology and other aspects of the experience to the market price higher than our competitors offer attractive smart phones, is the key to decide whether it can celebration.

of course, in the long run, Sony may also be to establish their own Andrews electronics market, at least from the perspective of competition, give yourself a loophole.

the But no matter how, I believe that Sony Mobile intelligent machines success of the strategy to acquire, I am afraid you can not leave the Chinese market.

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